{"id":593,"date":"2026-03-12T11:35:42","date_gmt":"2026-03-12T11:35:42","guid":{"rendered":"https:\/\/branche.paris\/fred-copy\/"},"modified":"2026-04-30T15:34:20","modified_gmt":"2026-04-30T14:34:20","slug":"fred","status":"publish","type":"post","link":"https:\/\/branche.paris\/en\/fred\/","title":{"rendered":"FRED"},"content":{"rendered":"\n<p>This is an example page. It&#8217;s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Hi there! I&#8217;m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like pi&#241;a coladas. (And gettin&#8217; caught in the rain.)<\/p><\/blockquote>\n\n\n\n<p>&#8230;or something like this:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.<\/p><\/blockquote>\n\n\n\n<p>As a new WordPress user, you should go to <a href=\"http:\/\/branche.paris\/wp-admin\/\">your dashboard<\/a> to delete this page and create new pages for your content. Have fun!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is an example page. It&#8217;s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I&#8217;m a bike messenger [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":212,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,5],"tags":[],"class_list":["post-593","post","type-post","status-publish","has-post-thumbnail","hentry","category-retail","category-scenographie"],"grid":"{\"colCount\":12,\"colGutter\":2.5,\"rowGutters\":[2,4,5],\"frameMargin\":5,\"leftFrameMargin\":0,\"rightFrameMargin\":0,\"topFrameMargin\":8,\"horizontalGrid\":{\"show\":false,\"space\":20,\"mu\":\"px\"},\"mus\":{\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"topFrameMu\":\"%\",\"bottomFrameMu\":\"%\",\"frameMu\":\"%\"},\"bottomFrameMargin\":5,\"rowAttrs\":[{\"relid\":1},{\"relid\":5},{\"relid\":10},{\"rowcustomheight\":\"\",\"relid\":19}],\"bgColor\":null,\"bgImage\":null,\"cont\":[{\"type\":\"text\",\"cont\":\"<p class=\\\"_Footer\\\"><a href=\\\"https:\/\/branche.paris\/en\/index\/\\\">\\u2190 Back<\/a><\/p>\",\"align\":\"top\",\"row\":0,\"col\":1,\"colspan\":2,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":2,\"absolute_position\":false},{\"type\":\"text\",\"cont\":\"<h1 class=\\\"_Didot\\\">FRED<\/h1>\",\"align\":\"top\",\"row\":1,\"col\":1,\"colspan\":10,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":6,\"absolute_position\":false,\"frameOverflow\":\"\"},{\"type\":\"carousel\",\"cont\":\"\",\"align\":\"top\",\"row\":2,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":20,\"carousel_options\":{\"random\":false,\"autoplay\":false,\"showMultipleSlides\":false,\"freeScroll\":false,\"mousewheelScroll\":false,\"size\":\"fixedHeight\",\"slidesWidth\":\"null\",\"transition\":\"scroll\",\"loop\":false,\"spaceBetween\":20,\"captionsUnderSlides\":false,\"autoplaySpeed\":0,\"autoplayDelay\":0,\"transitionSpeed\":600,\"disableClick\":false,\"fillSlides\":false,\"fixedHeight\":\"50vh\",\"useCustomFixedHeightPhone\":false,\"fixedHeightPhone\":\"60vh\"},\"carousel\":[{\"type\":\"img\",\"attid\":839,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred38.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred38.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred38-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred38-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred38-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":837,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred36.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred36.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred36-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred36-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred36-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":835,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred34.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred34.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred34-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred34-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred34-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":834,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred33.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred33.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred33-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred33-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred33-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":823,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred22.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred22.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred22-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred22-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred22-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":827,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred26.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred26.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred26-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred26-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred26-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":826,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred25.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred25.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred25-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred25-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred25-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":820,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred19.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred19.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred19-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred19-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred19-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":815,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred14.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred14.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred14-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred14-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred14-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":817,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred16.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred16.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred16-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred16-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred16-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":816,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred15.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred15.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred15-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred15-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred15-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":812,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred11.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred11.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred11-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred11-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred11-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":807,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred5.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred5.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred5-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred5-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred5-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":803,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred1.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred1.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred1-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred1-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred1-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"}],\"absolute_position\":false},{\"type\":\"text\",\"cont\":\"<p class=\\\"_Paragraphe\\\">For over eight years, we have been supporting the jewelry Maison FRED in the deployment and evolution of its retail spaces and scenographic installations, in France and internationally.<\/p>\\n<p class=\\\"_Paragraphe\\\">This long-term collaboration has led us to work on boutiques and pop-ups across diverse cultural contexts\\u2014from Paris to Seoul, Riyadh, Dubai, Sydney, and Melbourne. Project after project, we have developed an in-depth understanding of FRED\\u2019s world\\u2014its codes, rituals, narrative, and the way it takes shape within space.<\/p>\\n<p class=\\\"_Paragraphe\\\">Our work focuses on the design of customer experiences, the development of ROX journeys, and the support of in-store uses (CX), translating the Maison\\u2019s identity into precise, coherent solutions that remain sensitive to local contexts.<\/p>\",\"align\":\"top\",\"row\":3,\"col\":1,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":1,\"relid\":11,\"absolute_position\":false},{\"type\":\"text\",\"cont\":\"<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Client:<\/span> Fred<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Program:<\/span> International Retail \\u00b7 Boutiques \\u00b7 Pop-ups \\u00b7 Scenography \\u00b7 Customer Experience (CX) \\u00b7 ROX Journeys<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Year:<\/span> 2021\\u20132026<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Area:<\/span> Variable (multi-site)<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Status:<\/span> Ongoing<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\",\"align\":\"top\",\"row\":3,\"col\":6,\"colspan\":5,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":13,\"absolute_position\":false}]}","phonegrid":"{\"colCount\":12,\"colGutter\":1,\"rowGutters\":[5,\"5\",5,\"10\"],\"frameMargin\":5,\"leftFrameMargin\":5,\"rightFrameMargin\":5,\"topFrameMargin\":\"25\",\"mus\":{\"colGutterMu\":\"%\",\"rowGutterMu\":\"%\",\"topFrameMu\":\"%\",\"bottomFrameMu\":\"%\",\"frameMu\":\"%\"},\"bottomFrameMargin\":5,\"rowAttrs\":[{\"relid\":4},{\"relid\":3},{\"relid\":12},{\"relid\":17},{\"relid\":15}],\"bgColor\":null,\"bgImage\":null,\"cont\":[{\"type\":\"text\",\"cont\":\"<p class=\\\"_Footer\\\"><a href=\\\"https:\/\/branche.paris\/en\/index\/\\\">\\u2190 Back<\/a><\/p>\",\"align\":\"middle\",\"row\":0,\"col\":0,\"colspan\":2,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":2,\"absolute_position\":false},{\"type\":\"text\",\"cont\":\"<h1 class=\\\"_Didot\\\">FRED<\/h1>\",\"align\":\"middle\",\"row\":1,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":6,\"absolute_position\":false,\"frameOverflow\":\"\"},{\"type\":\"carousel\",\"cont\":\"\",\"align\":\"middle\",\"row\":2,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":20,\"carousel_options\":{\"random\":false,\"autoplay\":false,\"showMultipleSlides\":false,\"freeScroll\":false,\"mousewheelScroll\":false,\"size\":\"fixedHeight\",\"slidesWidth\":\"null\",\"transition\":\"scroll\",\"loop\":false,\"spaceBetween\":20,\"captionsUnderSlides\":false,\"autoplaySpeed\":0,\"autoplayDelay\":0,\"transitionSpeed\":600,\"disableClick\":false,\"fillSlides\":false,\"fixedHeight\":\"50vh\",\"useCustomFixedHeightPhone\":false,\"fixedHeightPhone\":\"60vh\"},\"carousel\":[{\"type\":\"img\",\"attid\":839,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred38.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred38.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred38-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred38-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred38-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":837,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred36.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred36.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred36-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred36-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred36-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":835,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred34.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred34.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred34-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred34-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred34-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":834,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred33.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred33.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred33-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred33-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred33-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":823,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred22.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred22.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred22-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred22-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred22-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":827,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred26.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred26.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred26-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred26-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred26-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":826,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred25.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred25.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred25-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred25-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred25-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":820,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred19.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred19.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred19-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred19-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred19-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":815,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred14.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred14.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred14-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred14-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred14-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":817,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred16.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred16.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred16-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred16-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred16-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":816,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred15.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred15.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred15-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred15-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred15-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":812,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred11.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred11.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred11-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred11-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred11-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":807,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred5.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred5.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred5-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred5-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred5-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"},{\"type\":\"img\",\"attid\":803,\"cont\":\"\/wp-content\/uploads\/2026\/04\/t-fred1.jpg\",\"sizes\":{\"full\":\"\/wp-content\/uploads\/2026\/04\/t-fred1.jpg\",\"_768\":\"\/wp-content\/uploads\/2026\/04\/t-fred1-768x768.jpg\",\"_512\":\"\/wp-content\/uploads\/2026\/04\/t-fred1-512x512.jpg\",\"_265\":\"\/wp-content\/uploads\/2026\/04\/t-fred1-265x265.jpg\"},\"w\":1000,\"h\":1000,\"ar\":1,\"alt\":\"\"}],\"absolute_position\":false,\"frameOverflow\":\"\"},{\"type\":\"text\",\"cont\":\"<p class=\\\"_Paragraphe\\\">For over eight years, we have been supporting the jewelry Maison FRED in the deployment and evolution of its retail spaces and scenographic installations, in France and internationally.<\/p>\\n<p class=\\\"_Paragraphe\\\">This long-term collaboration has led us to work on boutiques and pop-ups across diverse cultural contexts\\u2014from Paris to Seoul, Riyadh, Dubai, Sydney, and Melbourne. Project after project, we have developed an in-depth understanding of FRED\\u2019s world\\u2014its codes, rituals, narrative, and the way it takes shape within space.<\/p>\\n<p class=\\\"_Paragraphe\\\">Our work focuses on the design of customer experiences, the development of ROX journeys, and the support of in-store uses (CX), translating the Maison\\u2019s identity into precise, coherent solutions that remain sensitive to local contexts.<\/p>\",\"align\":\"middle\",\"row\":3,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":11,\"absolute_position\":false,\"frameOverflow\":\"\"},{\"type\":\"text\",\"cont\":\"<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Client:<\/span> Fred<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Program:<\/span> International Retail \\u00b7 Boutiques \\u00b7 Pop-ups \\u00b7 Scenography \\u00b7 Customer Experience (CX) \\u00b7 ROX Journeys<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Year:<\/span> 2021\\u20132026<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Area:<\/span> Variable (multi-site)<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\\n<p class=\\\"_Paragraphe\\\"><span class=\\\"_Paragrapheplus\\\">Status:<\/span> Ongoing<\/p>\\n<hr class=\\\"_Paragraphe\\\" \/>\",\"align\":\"top\",\"row\":4,\"col\":0,\"colspan\":12,\"offsetx\":0,\"offsety\":0,\"spaceabove\":0,\"spacebelow\":0,\"yvel\":1,\"push\":0,\"relid\":13,\"absolute_position\":false}]}","_links":{"self":[{"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/posts\/593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/comments?post=593"}],"version-history":[{"count":0,"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/posts\/593\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/media\/212"}],"wp:attachment":[{"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/media?parent=593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/categories?post=593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/branche.paris\/en\/wp-json\/wp\/v2\/tags?post=593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}